🏟️ DAOs for FOOTBALL Clubs ⚽️
💥 📣 NEW JBBA RESEARCH ALERT
📍Football clubs’ increasing commercialisation and privatisation have created a significant gap between clubs and supporters, necessitating innovative solutions to reconnect clubs with their fans.
✍🏽This novel research examines the feasibility and implications of implementing Decentralised Autonomous Organisations (DAOs) in the governance of Football clubs.
➡️ Utilising Blockchain technology, DAOs offer a
novel governance model will enhance:
✅ Transparency, accountability, and fan engagement
✅ Decentralised fundraising
✅ Democratised decision-making, and improved operational efficiency via automated smart contracts
✅ Robust Stakeholder engagement
Research from Dr. Marco Henriques Pereira, Jean-Michel Germing et.al of University of Zurich, Switzerland.
✅ Published Open Access in The JBBA:
✅ Indexed in DOAJ and Web of Science, read by > 2.7 million readers a month.
📚This paper will be featured in the *15th* print issue of The JBBA (April 2025).
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